INTRODUCTION TO THE MUSIC INDUSTRY
  • Textbook
  • Contents
  • Teachers Guide
    • Teachers Guide 2018
  • Reviews
  • Interviews
  • Midwest Edition
  • Southern Edition
  • West Coast Edition
  • Southwest Edition

Contents

Chapter 1: A Short History of the Music Business
Chapter 2: The Artist's Team
Chapter 3: Traditional Marketing
Chapter 4: Digital Marketing
Chapter 5: Songwriting and Copyright
Chapter 6: The Recording Industry
Chapter 7: Publishing
Chapter 8: Live Performance
Chapter 9: The Music Business Today
Chapter 10: Music and Entertainment - Varies depending on the edition:
  • in the Midwest
  • in the South
  • on the West Coast
Interviews
  • Ariel Hyatt - Marketing Mavin
  • Randy Chertkow - DIY musician survival
  • Katie Carlson - Creative Director, WALK THE MOON
  • Rick Kinney: Fort Wayne's Clyde Theatre
  • Troye Kinnett: Pianist for John Mellencamp
  • Timothy Hays: Chicago's music scene and touring
  • Todd Mouton: Lafayette, Louisiana arts promoter
  • T.J Müller: Traditional jazz in St. Louis
  • Brandon Meeks: Jazz, hip-hop, and social media

About the Authors
  • Robert Willey
  • Chandler Bridges - Southern Edition
  • Jeffrey Izzo - West Coast Edition
Bibliography
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  • Textbook
  • Contents
  • Teachers Guide
    • Teachers Guide 2018
  • Reviews
  • Interviews
  • Midwest Edition
  • Southern Edition
  • West Coast Edition
  • Southwest Edition