Introduction to the Music Industry
  • Textbook
  • Contents
  • Interviews
  • Midwest Edition
  • Southern Edition
  • West Coast Edition

Chapter 4: ​Digital Marketing

Website
  • Free hosting
    • Weebly
    • Wix
  • Surveys
    • SurveyMonkey
  • Email management
    • MailChimp
    • ConstantContact
Blogs
Social Media
  • Blogging platforms
    • Wordpress
    • Blogger
    • Tumblr
  • Podcast
    • RSS
      • Squarespace
  • Twitter - owsinski p. 125
    • keyword searches
      • search.twitter.com
      • Twellow
    • Hashtags
      • hashtags.org
  • Google
    • Stats
      • Tweetrach
      • Tweetstats - tweetstats.com
      • Twitter Counter twittercounter.com
  • Electronic Press Kit (EPK)
    • Sonicbids guide
Analytics
  • Twitter statistics
    • twittercounter.com
    • klout.com
    • When you're talked about: Social Oomph
DIY
  • Increase your fanbase- Ariel Hyatt
  • Set up an account with NoseTrade to provide fans with exclusive content in exchange for their email address.
  • Crowdfunding
    • Patreon - a way for fans to become members, providing you with a monthly subscription
Companies
  • Wampler - see how this guitar pedal manufacturer engages his customers on his website and social media
For Further Study
  • Social Media for Musicians - Bobby Owsinski
  • Music Success in 9 Weeks - Arial Hyatt
  • Hit Makers by Derek Thompson

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  • Textbook
  • Contents
  • Interviews
  • Midwest Edition
  • Southern Edition
  • West Coast Edition